Who you’ll work with
The team
Every engagement is staffed with practitioners who have done the work themselves, in organizations at your scale.
Jason Hall
Founder | Product Ops | AI Powered Product Management
Jason Hall founded Collaborative Structures to help enterprise product organizations build the operational muscle to ship products that matter — faster, with less waste, and with a clear line of sight from strategy to delivery. Over more than a decade he has worked at the messy intersection where product, engineering, and design collide: architecting product operating routines at a top-three Canadian bank, restructuring a global B2B telecom’s portfolio from 64 initiatives down to nine strategic bets, coaching five product organizations across Capital One’s card division toward faster in-market learning, and designing an agency-wide human-centered design and agile curriculum for more than 1,000 federal employees in CMS. Today much of his work sits in AI enablement: teaching product managers, designers, and analysts to use GenAI as a working instrument rather than a novelty. A former U.S. Air Force IT systems chief, Jason works out of the Washington, D.C. area.
Partners
Wessam Sonbol
Product Strategy & Transformation | Life Sciences, PMO Leadership & AI-Enabled Commercial Solutions
Wessam Sonbol is a product strategy and transformation leader with more than a decade of experience driving complex, multi-workstream change programs across life sciences, healthcare, insurance, and financial services. He specializes in taking fragmented data, manual processes, and disconnected teams and turning them into the measurement systems, product roadmaps, and commercial workflows that let organizations make faster, better-informed decisions. His track record spans some of the industry’s most demanding environments: leading the multi-workstream PMO for AstraZeneca’s Merlin program, including AI/ML workstreams alongside partners like QuantumBlack and Deloitte; directing product strategy and transformation at Optum, translating commercial insights directly into launch pipeline decisions; leading multi-account life sciences product delivery at Remedy Informatics; and running physician primary research, persona development, and digital strategy for ASCO. Beyond life sciences, he has led large-scale transformation initiatives at The Hartford and Wells Fargo, bringing the same operating discipline — agile transformation, product operations, and organizational change — into large, highly regulated enterprises. He has also led the design and scaling of an AI-enabled patient engagement platform used across more than 70 clinical trials and multiple FDA-approved programs, in partnership with organizations including Abbott Vascular, Medtronic, and Johnson & Johnson — work centered on post-approval commercial patient support and evidence generation. Wessam’s strength is bridging enterprise-level product and organizational transformation with the specific regulatory, clinical, and commercial realities of life sciences — bringing rigor to primary market research, product operations, and AI enablement across insurance, financial services, and healthcare alike.
Charles Shorter
AI, Data & Product Transformation | Financial Services
Charles Shorter is an AI, data and product transformation executive with 16+ years of experience leading technology strategy, product development and enterprise transformation across financial services and other regulated environments. His experience spans AI/ML, data platforms, digital products, M&A investment strategies, including developing and operationalizing AI capabilities, launching and scaling enterprise platforms, and leading cross-functional product and technology teams. Over his career, he has supported 30+ M&A, venture, private equity and strategic transactions and has held leadership roles with Deutsche Bank, Envestnet, Citi and Freddie Mac.
Soundarya (Sunny) Avantsa, MPH
Research Operations & Data Quality | Public Health Technology
Soundarya is a public health leader specializing in digital health program management in regulated environments. She started her career in neuropathology research in military medicine, and now thrives at the intersection of emerging technology, public health operations, and people, with recent roles at the National Cancer Institute, George Washington University, and the D.C. Center for AIDS Research. Her experience spans rolling out clinical survey programs used by 600+ patients, delivering projects that reversed decades of manual processes, devising and implementing program evaluation frameworks, and building cohesive data management infrastructure that scales across national partnerships related to oncology and rare disease research.
